on BookBub Insights:
BookBub Ads is our most flexible marketing tool, offering authors and book marketers the opportunity to tailor their campaigns to reach custom audiences of readers for any title at any time.
While you can promote any book with BookBub Ads, it’s important to set realistic goals and expectations about the results you’re likely to achieve. Here are the best types of books to advertise (in any book format!) and how to set goals and tailor your ad strategy for each one.