See also the 5 Part series by Author Susan M. Toy titled Authors Marketing Yourself and Your Work starting HERE
Recommended Reading for Authors who are SERIOUS about their work.
Books on Publicity, Promotion and Marketing
Author 101: Bestselling Book Publicity by Rick Frishman and Robyn Freedman Spizman (Adams Media, 2006)
Author’s Guide to Building an Online Platform: Leveraging the Internet to Sell More Books by Stephanie Chandler (Quill Driver Books, 2008)
Complete Guide to Book Marketing by David Cole (Allworth Press, 2003)
Complete Guide to Book Publicity by Jodee Blanco (Allworth Press, 2004)
Get Known Before the Book Deal: Use Your Personal Strengths to Grow An Author Platform by Christina Katz (Writer’s Digest Books, 2008)
No-Nonsense Guide to Global Media by Peter Steven (Verso Books, 2003)
Marketer’s Toolkit: The 10 Strategies You Need to Succeed by Harvard Business Essentials (Harvard Business School Press, 2006)
Plug Your Book: Online Book Marketing for Authors by Steve Weber (Weber Books, 2007)
Publicize Your Book! An Insider’s Guide to Getting Your Book the Attention It Deserves by Jacqueline Deval (Perigee, 2008)
Red Hot Internet Publicity by Penny C. Sansevieri (Morgan-James, 2007)
The Savvy Author’s Guide to Book Publicity by Lissa Warren (Carroll & Graf, 2004)
Write That Book Already! The Tough Love You Need to Get Published Now by Sam Barry and Kathi Kamen Goldmark (Adams Media, 2010)
Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue by Shama Hyder Kabani (BenBella Books, 2010)
Books on Networking and Coping
Networking for People Who Hate Networking: A Field Guide for Introverts, the Overwhelmed and the Underconnected by Devora Zack (Berrett-Koehler Publishers, 2010)
Shy Writer: An Introvert’s Guide to Writing Success by C. Hope Clark (Booklocker.com, Inc., 2004)
Books on the Publishing Business and Books Sales
The Long Tail: Why the Future of Business is Selling Less of More by Chris Anderson (Hyperion, 2008)
The Perilous Trade: Book Publishing in Canada 1946-2006 by Roy MacSkimming (McClelland & Stewart, 2007)
The Yellow-Lighted Bookshop: A Memoir, A History by Lewis Buzbee (Graywolf Press, 2006)
Great Books for Every Writer
At Large and At Small: Familiar Essays by Anne Fadiman (Farrar, Straus and Giroux, 2007)
Bird By Bird: Some Instructions on Writing and Life by Ann Lamott (Anchor, 1995)
Burning Down the House: Essays on Fiction Charles Baxter (Graywolf Press, 2008)
Forest For the Trees: An Editor’s Advice to Writers by Betsy Lerner (Riverhead Books, 2000)
Reading Like a Writer: A Guide for People Who Love Books and for Those Who Want to Write Them by Francine Prose (Harper Perennial, 2006)
For some reason I can’t reblog this page.
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That’s because it’s a Page, not a Post Phyllis – if you go to the start of Susan’s 5 Part Series, you could reblog the series, or, you can reblog my follow-up post at: https://thestoryreadingapeblog.com/2015/02/11/follow-up-to-authors-marketing-yourself-and-your-work-article/
😀
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That makes sense.
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What a great resource! Thank you!
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Welcome Nicholas 😀
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I tried reblogging, but the stupid “reblog” button doesn’t show up. I’ll do it the copy/paste way, which will give me the opportunity to add links to the books. Naturally, all credit and glory will go to you 🙂
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I’ve noticed that WordPress blog pages don’t have a reblog facility Nicholas 😦
The credit should really go to Susan Toy who wrote the series and provided all those other resources 😀
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I’ll be sure to mention her, too 🙂
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Thanks Nicholas 😀
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Homework time. This is quite a collection of excellent advice. 🙂
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😀 😀 😀
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*{~_~}*
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Thanks, Chris. This must be the one you were talking about, huh?
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Yes Sherrie – Author Susan Toy (who has been in the business for a long time) did a series you need to read, starting at the link above 😀
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The one for me, wanting to promote good books but not being an author myself, is: Networking for People Who Hate Networking: A Field Guide for Introverts, the Overwhelmed and the Underconnected by Devora Zack (Berrett-Koehler Publishers, 2010)
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Phew, that’s quite a title Connie 😀
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Yes, I’m certain I’ll be done in after reading the title alone. 😉
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