AUTHORS – a little advice that WILL increase your Book Promotions reach.

Posted on by Chris The Story Reading Ape

I know I’ve mentioned this before, but it’s important that you remember to DO IT.

When advertising your books, regardless of whether it’s a DEBUT, NEW RELEASE or FREEBIE from Amazon.

Give ALL the links!

If you are in UK – do not give the UK link ONLY.

If you are in USA do not give the USA link ONLY.

ETC, Etc, etc,…..

Todays world is GLOBAL, the readers of your advert are GLOBAL.

HOWEVER (there’s always one of those have you noticed?) not all of them know how to change the link to the one applicable to THEM.

Amazon try to help by referring the buyer to go to THEIR Country to purchase the book – but it’s not a failsafe system!

Sometimes you are met by a page FULL of books, sometimes by a ‘Go To (the Country Outlet) Home Page’ – then you have to type in the book title / author name and hope for the best.

How do you get the book in your own country?

Substitute the .com with .co.uk ,or .ca, or .com.au, etc…

HOWEVER, (there’s that word again) this SOMETIMES DOES NOT WORK.

Why?

I don’t know.

SO – if you want potential Global Readers to get your book, then THINK GLOBALLY and provide ALL the links.

YES – EVEN IN THOSE COUNTRIES YOU THINK IT WON’T EVER BE BOUGHT!

Seumas Gallacher sent out TWO posts HERE and HERE about his surprise at having his recent freebie downloaded in JAPAN and AUSTRALIA – a FIRST for those two countries.

HOW do you get these links?

Either get a third party to give you a global url link.

OR

You can do what I do and go to the book in each of the countries shown at the bottom of every Amazon page, copy and either embed the resulting links into the Country Name you’ve listed under your book advert (recommended), or, show the full link as it is (but some will show the Amazon picture and some won’t).

Don’t forget to show a picture of your book cover as well, because the convenient cover picture that Amazon give you is no longer available if you list ALL the countries.

DON’T LOSE POTENTIAL READERS AND FANS.

Little details CAN and DO make a difference.

PLUS, when you send bloggers (not just me) your articles, they’ll think you are WONDERFULLY organised.

Find ALL the links in ALL the countries for ALL your books and advertise ALL of them in order to reach EVERYONE in ALL the WORLD.

(TSRA)

Been Thinking

33 thoughts on “AUTHORS – a little advice that WILL increase your Book Promotions reach.”

  1. Reblogged this on Smorgasbord – Variety is the spice of life and commented:
    As always very sound advice by Chris for all of us that are promoting our books. And a note on the UK/US markets – someone bought one of my books in the US in E-version and mentioned that there were some spelling mistakes….. using an ‘s’ instead of a ‘z’ in certain words. Such as ostracise and ostracize. Now that we are promoting our books online further afield it is just a small thing to consider. Thanks Chris and if you are a writer and have not followed The Story Reading Ape before then you will find it very helpful.

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    • Thanks Sally – you raise a great point regards the differences in spelling in countries other than your own – I don’t ‘correct’ the spelling of American authors articles, even though my British senses tell me to LOL 😀

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