on Just Publishing Advice:
Comments on your blog are more than what you think.
If you are writing blog posts to help promote your book, do you allow people to comment on your articles?
When people leave a comment, it adds to your social proof and can help you build relationships with potential readers.
But there is much more to the story, and it might surprise you.
Gosh! Essential reading – and very easy to do 🙂 Easy ways for writers to add content to their promotions, too.
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Hmm … didn’t know that about comments adding to your wordcount, as far as SEO goes anyway. : )
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