When cosy mystery bestseller Morgana Best was interviewed by ALLi in 2018, alongside the great advice she offered to indie authors she asked an important question: “Why build your empire on rented land?”
“Own and develop your own real estate,” Morgana said. “Send readers to your own website or your own app – to anything you own.” Excellent advice.
“Direct selling” as it is known, selling books to readers on your own author website, is one of the four pillars of Self-Publishing 3.0. and we are seeing more and more of our most successful members doing this. It’s easy to see why. Direct sales not only bring higher revenue, they allow us to learn more about our readers, create a direct relationship with them, and strengthen our author platform in numerous ways.