on How to Blog a Book:

Blogging a book is an excellent way to reach readers, but what about reaching listeners? If you want to reach an audience who prefers to consume audio content, you’ll have to release an audiobook or launch a podcast. Producing a professional sounding audiobook can be a costly venture, but launching a professional podcast can be done for free.

Podcasts are an economical way to test the audio waters, but there are many options for how to get your podcast up and running. For this reason, navigating the decision-making process that leads to successfully producing your first episode can feel overwhelming. But this post will help you get started with a free blog by explaining some of the first steps you must take.