Why You Can’t Trust Negative Reviews (New York Times Article)

chrismcmullen

ONE-STAR REVIEWS—CAN YOU TRUST THEM?

The New York Times recently published the following article (click the link below to read it) entitled,

Why You Can’t Really Trust Negative Online Reviews

The article is fascinating—and not what I was expecting.

From the headline, I was expecting to see research into ulterior motives (like products being slammed by competitors).

Rather, I learned a few things about the habits of people who write both positive and negative reviews.

And it really makes you question whether we should place so much trust on the opinions of a very small percentage of product users.

If you’re going to read Amazon reviews, the article included a few tips to help you utilize them better.

Write Happy, Be Happy

Chris McMullen

Author of the Improve Your Math Fluency series of math workbooks and self-publishing guides

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7 thoughts on “Why You Can’t Trust Negative Reviews (New York Times Article)

  1. Yes, some one star reviews can be inaccurate. I once came across a review which complained that the author incorrectly stated Disraeli had been Prime Minister of England. Ummm – not only had been been PM, he’d been PM TWICE! It is quite important to get your facts right if you’re going to downstar a book because of them.

    Liked by 2 people

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