By Amy Collins in The Book Designer Magazine
This is big guys….
While Barnes & Noble, the largest chain bookstore in the United States, has been struggling, Canada’s largest bookseller, Indigo Books & Music, announced plans to expand into the United States for the first time, starting with the Mall at Short Hills in New Jersey, in the summer of 2018.
Currently, Indigo runs 89 superstores under the names Indigo and Chapters, plus 122 smaller stores under the names Coles, Indigospirit, SmithBooks, and The Book Company.
Unlike B&N, Indigo’s online sales grew 15 percent last year, and in the Canadian ebook market, Kobo outsells Amazon.