Extract from an article by Author Joseph C. Kunz, Jr on Kunz Publishing Site:

Introduction
If you have any hope of your book becoming popular and selling, it must look and read like a professionally designed and edited book. By this I mean that your book must physically look great, inside and out, and the content must be well presented, easy to follow, and well-thought-out. All of this might sound obvious at first glance, but it takes a lot of work and planning to make it all come together properly. And, unfortunately, your book might never find an audience because of these fatal mistakes.

Why I Made This List
So, with all of that said, if you want your non-fiction book to get noticed and purchased, and impress your clients, then you need to avoid these common mistakes and pitfalls that are listed here. I developed this list from my own reading experiences. I read a lot of non-fiction books and have realized that these mistakes are not only limited to small publishers and new authors. I see some of these same problems in the publications of some of the largest publishers.

Just A Simple Reminder
And please, never forget, that as a self-publisher, YOU are solely responsible for your book’s success, and your reputation, so you need to be especially attentive to avoiding these mistakes.

To continue reading, click on the link or Joseph’s photo below:

Avoid When Self-Publishing