Newbie Author Book Marketing Mistakes

AND NEVER, EVER greet a new follower / connection on Twitter, Facebook, LinkedIn, Goodreads, et al, with a message saying “Thanks for the follow / connection, see my book at **** like my page at ****” etc, etc, etc It proves you have no interest in that person except to USE THEM!!!!

chrismcmullen's avatarchrismcmullen

Marketing Mistakes

Introduction

When you first publish, it’s natural to make marketing mistakes. It’s also natural for toddlers to prefer to poop where they are instead of wasting valuable play time by going to the potty. Either way, as you get older, it pays to overcome these natural tendencies:

  • You only get one chance to make a good first impression, and the first impression is often a lasting one. Try not to make yours with your tongue sticking out.
  • Some of your online activity leaves a permanent record; not all of your mistakes can be undone. If only life came with an Undo button… “I’m so sorry!” doesn’t always work.
  • An important part of marketing is branding a professional image of yourself. Mistakes aren’t easy to overcome. Think before you act. And do a little research.

(1) Me Me Me Me Me Me Me

Try this. (Not really.) Walk around the block…

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6 thoughts on “Newbie Author Book Marketing Mistakes

  1. So true, Chris:
    “AND NEVER, EVER greet a new follower / connection on Twitter, Facebook, LinkedIn, Goodreads, et al, with a message saying “Thanks for the follow / connection, see my book at **** like my page at ****” etc, etc, etc It proves you have no interest in that person except to USE THEM!!!!”

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