Itchy Bitesized 14: “Effect” vs “Affect” – by Emma Darwin…

One of the most common word confusions I see, even in writers who aren’t easily confused, is between “effect” and “affect”.

It’s very understandable – both can be a verb, and both can be a noun – and sorting it out is a bite-sized job, so here goes, with a little help from the Cambridge and Merriam-Webster dictionaries.*

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