How to Market Your Book Without Social Media – by Carol J. Michel…

on Jane Friedman site:

I gave up social media in July 2020.

I did what the computer scientist/author Cal Newport calls a 30-day digital detox. I signed out of Facebook (2,200 followers on my business page, 750+ friends), Instagram (1,100 followers) and Twitter (7,000+ followers). I removed the apps from my phone and other digital devices and stopped using them for 30 days.

Those accounts don’t have great numbers, but they aren’t trivial either. Some people thought I was crazy for doing it. Other people were envious and wanted to do it too. Another friend told me she would love to do a digital detox but thought her publisher would freak out since she was just getting ready to promote her new traditionally published book.

Fortunately, since I self-publish my books, no publisher was leaning over my shoulder telling me to get back on social media before I lost my followers.

Continue reading HERE

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