Good News About Reading: Here’s the Data – by Lisa Tener…

Check out the Reading Data

While coronavirus has caused challenges from bookstore and library closings to manufacturing lags, there’s plenty of good news about books, readers and publishing. Specifically, reading books remains popular, across all ages. And, in case you were wondering, readers still prefer print books over ebooks.

Krystal McKenna shares insights on reader habits across generations

Krystal McKenna of Best By The Numbers reached out to me to share a new infographic which compares data on the reading habits of the 5 generations: Gen Z, Millennials, Gen X, Baby Boomers and the Silent Generation.

Key Takeaways About Reader Demographics

Let’s dig into some of the data on reading so you can see the trends for the audience and demographic you’re writing for.

Krystal shared the following key takeaways–and they may surprise you!

Continue reading HERE

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