Spoilers Won’t Spoil Your Book Promotion. How to Use Them to Pull Readers In. – by Sharon Bially…

On Writer Unboxed:

Spoiler alert: this post is not going to talk about COVID-19 or the state of our world and the ways in which we’ve all needed to adjust.  But it is going to look at the pandemic as an example of something I’m asked about all the time.  You guessed it: spoilers.

Rarely does a week go by when an author does not ask me whether posting a particular snippet with plot information to Facebook, or sharing a description of their main character’s conflicts or fate with a reporter will “give away too much.” In other words, whether it’ll be a spoiler.

Every single time—regardless of the amount of detail being shared—my answer is no.

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