Also Boughts and Amazon Recommendations – by David Gaughran…

Also Boughts play an important role in Amazon recommendations — that process of pairing books to readers, like some literary version of Tinder. But the exact role they play is commonly misunderstood, because Also Boughts are much more important for what they represent.

Which means you shouldn’t worry so much if they aren’t currently displaying on your book’s page — or even if they go away forever — because Amazon’s giant recommendation engine will be blissfully unaffected.

That statement may spark some vehement disagreement, so let me show you exactly what I mean.

Continue reading HERE

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