What Does It Mean to “Write to Market”? – by Jami Gold…

If we’ve ever researched how to be more successful as a writer, chances are we’ve heard the advice: Write to market. And if we’ve heard that advice, there’s a good chance we’ve had a strong reaction.

Some writers hear that advice and think, duh. Others hear the advice and feel a visceral protest.

What does the advice mean? Is there a way we can recognize the benefits of writing to market without running into the negatives?

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