Amazon is a Data Gathering and Filtering Tool- by Tracy Atkins…

on The Book Designer:

In my article last month, Amazon is a Search Engine–Make Your Book an Easy-to-Find Product, I explained that the first concept is to think about Amazon as a search engine, instead of a retail store. Today, I will be discussing the second concept and why you should think of Amazon as a data gathering and filtering tool.

Amazon is a sophisticated and intelligent software system that not only stores a large catalog of products that users can search for, but also stores a lot of sales and buyer preference information, too. Like some fictional electronic big-brother, Amazon watches what you do and records it so that it can find ways to recommend a product that you might want to buy. It does its job really well and is getting smarter with each upgrade.

So, what does Amazon watch you might ask?

Continue reading HERE


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