Podcasting Goes Mainstream. How Can Authors Benefit? Lessons Learned From Podcast Movement 2019 – by Joanna Penn…

Audiobooks are the fastest-growing segment in publishing — and podcasts sell audiobooks because you’re reaching people who are already listening. Those who consume media in audio (like me) want everything in this format, and whether it’s conversational interviews, industry news, serial fiction, or a full-cast, multi-voice production, podcasts are on the rise.

In this episode, I’ll explain some of my lessons learned from Podcast Movement 2019 and how it could impact you in terms of creation, marketing and revenue possibilities. Plus, some thoughts on the mindset of a creative entrepreneur, so even if you’re not interested in podcasting yourself, this will be useful.

Continue reading HERE

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