Follow Up Your PR Pitch: 7 Secrets for Success – by Chris Well…

on BookWorks:

You sent a PR pitch to the media. Hurray! When promoting your book, publicity is one of the cheapest, easiest, and most effective ways to get your message in front of new people.

But what happens when you don’t hear back from your media contact right away? That doesn’t necessarily mean they don’t care. Even the best PR pitches fall through the cracks.

Continue reading HERE

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