Infographic: How Relevant is Facebook?

Nicholas C. Rossis

Toward the end of last year, I stopped using Facebook for my book Ads. Whereas a few years ago I was enjoying a healthy Return on Investment (ROI), generating around 80c of profit on each advertising dollar I spent, that amount had steadily been decreasing over the years until I was barely breaking even. So, I finally gave up on it, preferring instead to advertise on Bookbub and Amazon, both of which let me enjoy a much better ROI: I spend around $120-150 each month and make between $300-$450.

So, has Facebook become irrelevant? Many of you have mentioned in the past that you no longer use the medium. Is this part of a general trend?

69 Facebook Statistics for 2019

A few days ago, I came across an Infographic on This infographic sheds some light on the company’s daily activities. It breaks down its audience by a…

View original post 207 more words

One thought on “Infographic: How Relevant is Facebook?


Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.