Choosing a Book Title – Be Smart

Author Don Massenzio

Yellow book isolated on white, black frame for title on the spinWhen I wrote my first novel, I wanted the main character to be, like me, and Italian American. There are many Italian-sounding first names I could have gone with, Tony, Johnny, Carmine, etc. I decided to go with Frank. Frank is a name that is common among Italians, but it also gave me the opportunity to be clever with the title. I went with Frankly SpeakingThere were other books with this title, but none in the genre in which I was writing. It was a good title in that it seemed to work and not adversely affect sales.

Then came the sequel. For the sequel, I decided to use ‘Frank’ in the title. To try something different, I actually ran a contest and the person with the winning title had their name used as a character in the book. It was gimmicky, but it worked and I landed…

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3 thoughts on “Choosing a Book Title – Be Smart

  1. I often read series of books where the author has created that kind of play on names or words. I think it’s clever and enjoy the variations even before I start reading. I have a student who has used that strategy for several short stories.

    Liked by 2 people

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