3 ways to pitch your book to the press as the perfect holiday gift – by Sandra Beckwith…

on Build Book Buzz:

Every year at this time, newspapers, online news sites, and bloggers start thinking about their holiday gift guides. You’ll start seeing them in late November and all through December.

Holiday gift guide topics vary, but typical headlines include “10 last-minute gifts for under $20,” “The best gifts for cooks,” and “What to buy the person who has everything.”

Many authors notice these and email me to ask, “How can I get my book included in a holiday gift guide this year?”

Here are three ways to do that.

Continue reading HERE



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