They’re Talking About Me! Joanna Penn and Dave Chesson Talk Keywords – by David Kudler…

on The Book Designer:

Like many of you, I am a complete fangirl of Joanna Penn, author of fiction and non-fiction, podcaster, blogger, and source of much, much wonderful information regarding the joys and challenges of being a “guerrilla” indie author/publisher.

At the beginning of the month, I was delighted to listen1 to her interview with Dave Chesson, who, in addition to being an indie author himself, is the creator of the wonderful Amazon keyword research tool KDP Rocket. They talked about his experiences as a self-published writer (which he has blogged and podcast about extensively at kindlepreneur.com), and about his reasons for creating KDP Rocket.

Imagine my delight and surprise when, as part of their extended discussion about Amazon and keywords, they referenced my article last month, Words Gone Wild!2

Their discussion was intelligent and thought-provoking, looking at the best way to select keywords for your book. I particularly appreciated the response to my article where they looked at the difference between “keyword stuffing” and “natural phrases” — what they called long-tail keywords.

It got me thinking.

Continue reading and access the links (shown in Bold) HERE

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