on The Creative Penn:
One of the secrets to building a long-term career as an author is to actually think long-term.
t might sound obvious, but so many authors get obsessed with sales ranking and income for the current month that they forget to build for the future.
Of course, you need to pay the bills right now, so it’s necessary to find a balance between immediate cash flow and long-term focus on building intellectual property assets.
In today’s article, Tim Leffel explains how to build that mix.