How to Create Merchandise for Books – by Melissa Chan…

on The Book Designer:

Intro by Joel Friedlander:

Book merchandise, a.k.a. author swag, seems to be one of the latest trends in book promotion.

Today, it is our pleasure to welcome Melissa Chan of Literary Book Gifts who explains what to consider and how to go about creating merchandise for our books.

I think you’ll find her article an interesting read.

Continue reading HERE


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