A good rule of thumb is to consider the comfort of your reader. Many readers want to finish a chapter in one sitting. With that said, you must decide what your style is going to be.
Some authors make each scene, no matter how short, a chapter. They will end up with 100 or more chapters in their books, and that is perfectly fine.
Other authors try to set a word-count limit. I personally have found that 2,500 to 3,000 words is a good length, and most scenes seem to average that. One series of my books has longer chapters, as it is really a collection of stories surrounding the main character. In that series, each story forms a chapter and sometime they are longer than 3,000 words.
Within the arc of the entire story are smaller arcs…
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