Preorders are nothing to be afraid of #MondayBlogs #AmWriting #BookMarketing

D.E. Haggerty

Although my current manuscript is still at the editor, I’ve already uploaded the book information to Amazon and Smashwords as a preorder. According to Smashwords, only slightly more than 12% of books were born as preorders (you can read the entire Smashwords survey here). Wow! I expected the number to be reversed – only 12% of books were NOT born as preorders. Why isn’t everyone using this opportunity?

I read in a chat that many indie writers don’t use the pre-release option because they’re scared. Yes, you read that right. Apparently, some writers have had issues with uploading the final manuscript. This issue is easily solved. Both Amazon and Smashwords tell you when you need to upload your final manuscript. In fact, if you go to your bookshelf in Amazon and hit ‘edit book details’, you will discover a clock at the top of the page indicating exactly…

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