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LENDING ≠ BORROWING

Amazon has two completely unrelated Kindle programs which use similar words.

• borrowing: readers can borrow Kindle e-books through Amazon Prime or Kindle Unlimited.
• lending: the Kindle Book Lending program allows customers to lend one book to someone else for up to 14 days.

These two programs have absolutely nothing to do with one another.

To make matters potentially more confusing, Amazon uses the word lending in KOLL: Kindle Owners’ Lending Library. In this abbreviation, ‘lending’ does actually refer to Kindle Unlimited and Amazon Prime. But in Kindle Book Lending, the word ‘lending’ means something entirely different.

Both options—borrowing as it relates to Kindle Unlimited and lending as it relates to Kindle Book Lending—appear in different places when you publish an e-book with KDP (Kindle Direct Publishing).

• The top of the first page of the publishing process has the option to enroll in KDP Select…