on Writing Forward:

A while back, I wrote a piece that had nothing to do with food, but food became a running metaphor while I was revising. The food metaphor was so delicious (or maybe I was so hungry) that I rewrote the entire post with food on the brain.

The blog posts I write with metaphors get a lot of positive feedback; everyone seems to embrace them. Metaphors are clearly useful for enticing readers.

So what makes metaphors work?

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