on Writers on the Move:

Promotion is sharing what we find important with people who appreciate hearing about it. Marketing is about the reader; who are they and what are they are looking for? The answers help develop your target market and competition awareness.
It’s all about getting readers to find your writing.
This path helps guide to best planning. Whatever stage you’re in, it’s always a good time to outline and review our Marketing Plan. Whether you write fiction or non-fiction, consider where readers would find books or articles like yours, and make sure they can find yours as well.
Reblogged this on Jeanne Owens, author.
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