Here’s another post from Ronita Mohan, one of this blog’s favorite guest bloggers. Book marketing is like building on quicksand: just when you think you know what’s what, everything changes. Thankfully, Ronita shares here some tips about the book marketing trends for the new year.

Ronita is a content marketer at Venngage, the online infographic and design platform. She is an avid reader with an interest in mystery fiction, history, graphic novels, marketing, and diversity. Twitter: @Venngage

How To Market Your Book In 2020

Photo by Jamie Street on Unsplash

The marketing world is in constant flux, and book marketing ends up being impacted by these changing trends.

In 2020, certain aspects of book marketing will remain the same. For example, social media and networking will be just as important as they’ve always been.

But you also need to know about the new ways you can use the digital…