on BookWorks:
As authors, finishing a book you’ve poured your blood, sweat, and tears into and getting it ready for publication is an exciting time. It’s tempting to want to take a break and relish the feeling of accomplishment. But if you really want your book to succeed, there’s one important factor that cannot be overlooked: your book launch!
Planning out your book marketing in advance and adequately preparing for your book’s release is crucial to a successful book launch and those precious new release sales.