on Build Book Buzz:

September brings many opportunities for book promotion when you link your book to one of the many offbeat and unexpected holidays that are unique to this fall month.

Can any of them inspire ideas for a blog post, publicity angle, or an image to share on social media?

I like this month’s list because so many of the holidays are universal – you don’t need to have a connection to your book to have fun with them. You can probably find more than one unusual September holiday for book promotion on the list to work into your upcoming book promotion schedule.

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