How do you create a positive and visible author platform?
How do you bring readers to you instead of having to search them out?

This post isn’t so much about branding – I posted before about choosing your name and your brand – but more about where you should be. Having published, with or without the help of Traditional Publishing, you will need a platform. The book market is saturated and if you publish and sit back waiting for people to find you and your books, you may be waiting interminably. Even traditional publishers require a huge amount of author input and rely on you having a good social media platform to begin with. So where do you start?

I began with Facebook. I had a personal account with strong privacy settings, but that won’t inform the world about your books beyond your friends and family. So, you’ll need…