on Social Media Just for Writers:

I originally shared this information about book marketing and COVID-19 in a newsletter I sent to my subscribers last Wednesday. I received so many positive comments that I am sharing it here too (with some additional information). To receive my newsletters, which has information I don’t typically include on my blog, click here. When you subscribe, you’ll automatically receive my 64-page ebook Twitter Just for Writers for free.
This past week I messaged several clients about how, in the face of COVID-19, they might consider adjusting their messaging.
You see, while other book marketing experts advise you to “stay the course,” I’m swimming upstream.
Why?
These are unusual times.

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