Indie authors sometimes feel pressured by Amazon and the publishing industry as a whole to write fast and publish often. Certain genres are more prone to this sort of pressure than others. The push to produce a new book every sixty days (or less) has spawned a scandal and prompted a debate about ethics.

First of all, why are authors writing in some genres pressured to produce new work so quickly?

Let’s look at Romance, as it is the most visibly dysfunctional of the popular genres right now. There is a root cause to this, something all Romance authors face, whether traditionally published or Indie. Financial rewards favor Romance authors who publish frequently, which drives the emotions behind this free-for-all.

Emotions are hard to conquer when it comes to your career.

You might ask why readers of Romance feel they have the right to demand new books from an author…