5 Ways to Use Community Marketing for Your Book – by Amanda Miller…

on Jane Friedman site: Locally and globally, in your community and around the world, it’s possible to create connections and memorable experiences with readers by using fun and interesting ways for them to interact with your book. This only requires a few copies of your book to give away. If the cat scratches the cover, […]

Should a Debut Indie Author Pay a Company for Book Marketing? – by Anne R. Allen…

One of the worst crimes publishing scammers perpetrate on new authors is bullying them into buying junk “book marketing packages.” Often these cost astronomical fees — $10,000 and more. The useless book marketing the scammers push involve Tweets (which haven’t sold books for over a decade), presence at book fairs (where they will be completely […]

Junk Book Marketing: Book Fair “Representation” – by Victoria Strauss…

on Writer Beware: What Is Junk Book Marketing? As I define it, it’s one-size-fits-all marketing that’s inexpensive to provide, can be (and usually is) sold at a huge markup, and is often of dubious value for book promotion. Press releases are a good example. They’re the sort of thing that “everybody knows” should be part […]

How to Survive Book Marketing Burnout Lewis Jorstad – By Lewis Jorstad…

on Kindlepreneur: When most writers feel burnt out, what they’re dealing with is creative burnout. This type of burnout strikes directly at your muse, causing you to feel exhausted, rudderless, and wholly uninspired. Luckily, this kind of creative burnout is a common topic in the writing world. More and more writers are learning how to […]