Personal Branding for Authors: A Simple Definition
Personal branding can be a vague term…
It isn’t just a website, a font choice or a clever tagline. It’s a blend of your skills, talents, values, interests, and beliefs reflected through your writing, online presence, and offline interactions.
For authors, it’s often a mix of professional and personal branding which includes what you do, why you do it and who you do it for.
It’s also an indicator of your value to your readers, industry professionals, influencers or other key players in your topic area or genre.
Chris The Story Reading Ape's Blog 
Reblogged this on International Book Promotion and commented:
An excellent post that elaborates the benefits of focusing on author branding
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Great post! Yes, when an author focuses on author branding, his or her clarity on the entire writing journey becomes simpler and it also makes the entire marketing work easier.
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Thanks, Jasveena 👍😃
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Great information! I worked through it bit by bit and wrote down my responses. Very helpful!
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Glad you found it useful, Janet – See part two at: https://thestoryreadingapeblog.com/2019/04/05/building-your-author-brand-part-two-the-most-common-mistakes-writers-make-by-kimberley-grabas/
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Excellent post. Can’t wait for Part 2!
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I’m keeping a lookout for it 😃
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