Traditionally publishing? Yes, you still need to do marketing – by Ari Meghlen…

This post has been churning in my head for a while.  I’ve had a number of writers tell me openly that they want to go traditionally published so they “don’t have to do marketing”.

There are many good reasons to go the traditionally published route, unfortunately, this is not one of them.  Gone are the days when a traditionally published author would get to sit back and let the publishing house sort all the marketing.

There is no right or wrong answer regarding how to get published, you have to make your own decisions about what works best for you.  Yet knowing what each option entitles is important as both have their own pros and cons.

However, the biggest thing I see is people believing that they don’t have to market if they go traditional and so blatantly ignore all opportunities to build their platform.

If you want to go traditional, you should at least be aware of the industry and what is expected of you.

Continue reading at:

The Myth about Marketing

Advertisements

DON'T BE SHY - LEAVE A REPLY

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.