On Writing Forward site:
The placement of quotation marks perplexes a lot of people. Do they go inside or outside of other punctuation marks, like periods and commas? Should they be used to set off titles or to emphasize certain words? Are they used for both spoken dialogue and thought dialogue? What about text messages or notes in a novel — should they be placed in quotes or italics?
Today we’re going to look at quotation marks with a focus on how they should be used within the realm of fiction writing.