Extract from an article on Reedsy:

No matter what kind of book you’re writing, all self-publishing authors will eventually reach the same question: what’s the best way to market your book?

The great news is that you’re not the first indie author to face this challenge.

By following in the footsteps of those who have succeeded before you, you can create a focused and effective plan that will get people snatching up your book.

In this post, we offer up dozens of book marketing ideas that you can steal for your own promotional efforts.

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